Product Leader | Automation & IoT Platforms | 0→1

Turning deep tech into products people buy and build on.

I love hard problems, and I solve them with smart, scalable solutions. I take new products from zero to one, owning the whole path from first hypothesis to a running product. 13 years across video games, embedded edge ML and AI‑driven logistics, with a B.Sc. in Business Administration & Economics and an M.Sc. in Informatics. Currently Global Director of Product at Airspace.

See the work

Zero to one, end to end

My specialty is new products. I don't hand off between stages: I run the whole pipeline myself, from the first hypothesis to a product customers rely on, and then scale it.

  1. 01

    Hypothesis

    Find the real problem with customers and frame it as a bet that can be tested.

  2. 02

    Prototype

    Build working prototypes myself, AI-native with Claude Code and MCP, to learn fast.

  3. 03

    Architecture

    Design the system and integrations so the prototype can grow into a real platform.

  4. 04

    Launch

    Take it to customers and partners through demos, sales calls and onboarding.

  5. 05

    Running product

    Watch post-launch KPIs, validate, and keep it improving once it's live.

  6. 06

    Scale

    Grow it to more customers, partners and volume with automation and architecture that scale.

Selected work

05

  1. Led global product strategy for a platform moving time-critical shipments, with AI/ML automation at its core.

    • Helped grow revenue and margin roughly 5× since 2021.
    • Built an automated flight booking tool that books directly with airlines via API: over 500k bookings and about 16,000 manual hours saved a year.
    • Launched a partner network that replaced email, with over 4 million interactions since 2024.
    • Delivered the world's first fully hands-off airfreight shipment through routing, booking and dispatch automation, followed by 70k more.
    • Product lead for the Aerospace & Defense sector, and built and mentored a team of 7 engineers.

  2. Technical and commercial lead for tier-1 automotive and semiconductor customers, running machine learning on resource-constrained devices.

    • Built the DACH business from zero, including founding the German GmbH.
    • Ran IoT and ML pilots with Bosch, ThyssenKrupp and ebm-papst.
    • Integrated the Ekkono SDK on Infineon boards in a joint pilot.
    • Siemens IIoT Challenge Award.

  3. Modernized time-critical logistics processes with a cross-functional team of 20+ developers, designers and process specialists.

    • Established the PMO and drove adoption of agile methods as Scrum Master.
    • Led the company-wide Brexit strategy and the founding of a new legal entity in China.

  4. Coordinated development schedules across 4 studios and 40+ developers on the largest open world Ubisoft had built.

    • Procedural world-building tools combined with AI, physics and story-driven gameplay.

  5. Agile lead for a team of 15+ developers, artists, designers and testers on a live online shooter.

    • Planned features with the Executive Producer from live KPIs such as installs, retention and monetization.
    • Streamlined Jira and Confluence to improve collaboration with the Kiev studio.

About

I'm drawn to the hard problems others work around, and I solve them with systems that scale instead of workarounds that don't. As a full-stack product manager I test hypotheses, build prototypes, design system architecture and watch post-launch KPIs myself, then take the work to customers, partners and executives through demos, sales calls and onboarding.

Product

Strategy and roadmap, hypothesis testing, partner programs, launches, post-launch validation, business development.

Technical

AI-native development with Claude Code and MCP, edge and embedded ML, IoT, game engines, Python, C#, SQL, Kubernetes, Docker.

Education

M.Sc. in Informatics, University of Borås, 2015.
B.Sc. in Business Administration & Economics, Goethe University Frankfurt, 2011.

Languages

German (native), English (full professional).

Have something to build?

Let's talk
Andreas Elm